SMARTer Mobility Program
Project Overview
The Suburban Mobility Authority For Regional Transportation (SMART) has contracted a consulting team to conduct an evaluation of its Fixed Route, Connector general service, and the current micro transit pilot program to aid in the expansion of micro transit in the SMART service area consisting of 3 counties in Michigan, surrounding the City of Detroit. This analysis should lead to recommendations for service design and improvements for overall system efficiency and operational effectiveness.
Core Services Performed:
- Public Engagement
- Public Input Collection & Management
- Stakeholder Coordination & Engagement
- Graphic Design
- Project Website Design
- Strategic Communications
Client: The Suburban Mobility Authority For Regional Transportation
Prime: Michael Baker International
Timeline: August 2023 – Present
Engagement & Support
E. Holdings, Inc. has been sub-contracted with Michael Baker Intl. to lead the engagement efforts. Our team has developed an engagement plan that ensures equity throughout with special emphasis placed on accommodations for participants with limited English proficiency, disabilities, engaging with youth and the elderly. The plan includes in-person input points such as open house style meetings, pop-up input stations, on-board surveys, informational displays, and attendance of existing organization meetings. Our online and virtual efforts include online meetings, a project website and engagement portal, interactive maps, online surveys, informational videos, and a social media campaign.
A large part of the plan covers engagement with stakeholders, a project steering committee, local legislators, and SMART advisory committee. With a project area this large it will be imperative that we include and utilize existing community groups and organizations, local legislators, and relevant stakeholders to reach as many participants as possible. Our team will conduct stakeholder interviews to best understand how SMART can serve the area. We will also be working with the Citizens advisory Committee to ensure that we cultivate an ongoing dialogue with representatives of key people throughout the lifecycle of the project.
View the project website: www.smarter-mobility.org